Delphian Ballistics is a true technology business with an absolute focus on producing a perforating system that will improve well productivity. Imajica were presented with the opportunity to rebrand Delphian Ballistics and provide them with a sleek, modern identity.
Brand Identity / Print / Environmental
The brand strategy focused on initially researching the advanced technology behind Delphian Ballistics. Following this, Imajica created the new logo featuring the stylised 'Charge' logomark, to reflect the angular elements associated with their triple charge technology. The bold, abstract background imagery and earthy colour palette used across the brand also gives a sense of exploration, strongly reflecting the company's field of expertise.
Great printing techniques and design allowed for the creation of stunning business cards that leave a lasting impression with clients. The unique design uses copper foiled edges and lettering to compliment the brand and emphasise the 'unconventional thinking' strapline.
For a forward thinking company such as Delphian we wanted something very different for their signage. We worked in collaboration with a local artist and glassmaker, Shelagh Swanson, developing a bespoke fused glass piece. The result is an unusual and eyecatching welcome to visitors to the Delphian Ballistics building.